How to Read SPORTIVITY: 10 power plays to become more creative (Sports Business Book 1) RTF
Thinking couldn’t be a fun thing, could it?In this hugely entertaining book, the author explains how thinking, especially creative thinking, can be an extremely enjoyable experience.He sets the stage for the uncovering of ideas, and the appreciation of creative insight by using the pulsating energy provided by sport to get your mind off and running, and more often than not, laughing.Structured around 10 invaluable perspectives and techniques, when it comes to creativity, this book looks at making creative thinking an enjoyable gameWith interesting incidents and observations pulled out from the rich canvas of sport, the author makes fascinating lateral connections, mixed with generous doses of humor, which convince you there might be more than what meets the eye, the next time you watch a match.Sportivity is a must read for leaders, entrepreneurs, managers, students, and just about everyone who loves generating interesting ideas.While laughing and having a good time through that entire process…
